The Cancellation of Energizer's Energy E551S: What Went Wrong?
In February of 2019, popular battery brand Energizer announced the release of their new smartphone - the Energy E551S. With its affordable price point and various features, it seemed like a promising device. Unfortunately, just a few months after its announcement, the company cancelled its release.
The Specs
The Energy E551S was set to run on Android 8.0 Oreo and feature a 5.5 inch TFT LCD display with a resolution of 480x854 pixels. It was equipped with a Mediatek MT6737M chipset and a Quad-core 1.3 GHz Cortex-A53 CPU, making it suitable for basic daily tasks. The phone also had 8GB of internal storage and 1GB of RAM, with the option to expand through a microSDXC card.
Network Compatibility
One of the reasons why the device garnered attention was its network compatibility. The Energy E551S was set to be compatible with GSM, HSPA, and LTE networks, making it a viable option for many individuals. It was able to support 2G, 3G, and 4G bands and offered decent network speeds. However, despite this advantage, the phone was still cancelled.
The Cancelled Release
So what went wrong with the Energy E551S? The cancellation came as a surprise to many, especially since the initial buzz surrounding the device was positive. One reason cited was the lack of updates from Energizer regarding the release date. This led people to lose interest and shift their focus to other brands and models.
Another potential issue was that the device was running on Android 8.0 Oreo, which was already two versions behind the latest Android at the time. With so many new and advanced Android devices being released, the outdated operating system may have been a turnoff for potential buyers.
The Competition
Despite its appealing features, the Energy E551S faced tough competition from other smartphone brands in the market. With so many options available, including well-known brands like Samsung and Apple, Energizer's entry into the market may have not been strong enough to stand out.
The Bottom Line
Overall, the cancellation of the Energy E551S was most likely due to a combination of factors. While it offered unique features such as dual SIM compatibility and a decent display, it may not have been enough to set it apart from other devices already on the market. As consumers continue to demand innovation and the latest technology, it is important for companies to constantly adapt and improve their products to stay relevant.
Unfortunately, the Energy E551S didn't make the cut and ultimately fell short of meeting consumer expectations. It serves as a lesson for companies to thoroughly assess the market and competition before releasing a new product, and to always prioritize staying up-to-date with evolving technology.